Companies have targeted niche communities and different religious, ethnic and age groups with apps such as Christian Mingle, JDate, Farmers Only, Grindr, and Silver Singles. S., revenue — while still expected to increase — is forecast to grow more slowly over the next five years. S., larger players are expected to continue acquiring smaller ones, potentially shrinking the number of companies, according to IBISWorld.Match Group, the largest company by market share in both Canada and the U.
With about 2,000 dating services to choose from in North America and millions of users engaging in them, tales of searching digitally for a successful match — for life, or perhaps just for the night — are now so common they've become an intimate part of the way we live.
Canadians could have more options to choose from in coming years.
But those with a dating service pitch should probably look elsewhere.
"When I see start up dating apps come through our door I say interesting, but no thanks," Croxon said.
"It tells me that, though [the online dating industry] may be saturated there still is opportunity." In Canada, online and mobile dating revenue is approximately $112.7 million, just a fraction of what it is in the U. To put that size in context, estimated Canadian revenue for Netflix was $517.8 million in 2016, according to the Canadian Media Concentration Research Project.